Chalong Bay Unveils Limited Pride Edition Rum to Celebrate Thailand’s Same-Sex Marriage Legalization
Phuket, Thailand, July 9, 2025 / TRAVELINDEX / Chalong Bay, Thailand’s pioneering craft rum distillery, proudly announces the launch of its Limited Pride Edition rum, a special release commemorating the landmark legalization of same-sex marriage in Thailand. This initiative marks Chalong Bay as the first Thai spirit brand to champion the LGBTQ+ community.
This meaningful endeavor was inspired by Chinavich Ratanachinakorn (P’Lek), co-owner of Chalong Bay and a proud member of the LGBTQ+ community. P’Lek envisioned this special edition as a powerful statement of support and a celebration of love in all its beautiful forms.
“At Chalong Bay, our craft is also our voice.” says P’Lek, Co-Owner. “The legalization of same-sex marriage in Thailand is a monumental step forward, and we are proud to release our Limited Pride Edition rum as a testament to our belief in equality, respect, and the freedom to love without boundaries.”
The Chalong Bay Limited Pride Edition rum is a testament to the distillery’s unwavering dedication to quality and sustainability. It’s meticulously crafted from 100% natural, organic Thai sugarcane, hand-harvested without burning in partnership with local farmers who cultivate their land sustainably. During distillation in Chalong Bay’s traditional French copper still, the sugarcane wine is infused with the fresh zest of hand-peeled Thai lime, extracting the purest natural expression of the fruit with no additives or flavorings.
This special release is more than just a bottle of rum; it’s a heartfelt embodiment of Chalong Bay’s core values: honoring Thai heritage, supporting local communities, championing sustainability, and preserving the natural environment.
Supporting the LGBTQ+ Community
Beyond celebrating this historic milestone, Chalong Bay is proud to announce that 3% of the revenue from every bottle of the Chalong Bay Pride Edition rum sold will be donated directly to Apcom, a leading Asia and Pacific LGBTQ+ community network. This contribution will help support Apcom’s vital work in promoting human rights, health, and well-being for LGBTQ+ individuals across the region, focusing on areas such as advocacy, capacity building, and community empowerment.
Experience the Chalong Bay Pride Edition
Ready to celebrate love and equality with a delicious cocktail? The Chalong Bay Pride Edition rum is available at a selection of premier establishments, including Sundry Bar, Pickle Bar, Skyview Hotel Bangkok, Aleenta Retreat Chiang Mai, Hotel Sensai Nimman Chiang Mai and Kyma Beach Club Phuket. You can also purchase your own bottle to enjoy at home from King Power stores, Central Food Hall, and selected Villa Market supermarkets.
Be sure to keep up with our social media pages for the latest updates on where to find Chalong Bay Pride Edition cocktails and bottles near you!
